Cranbrook

TYPE

Corporate Identity

BRIEF

To rebrand a rural town with a recognisable identity that would appeal to both residents and visitors. The design needed to take the town’s culture and history into account while also considering the future.

SOLUTION

To convey the personality and community spirit of Cranbrook with a colourful palette and inclusive tone of voice combined with patterns that reference the diversity of the buildings and local landscape.

AWARDS

Semifinalist, Adobe Design Awards (2018)
Finalist, AGDA Student Awards (2018)

VIBRANT / COMMUNITY / DIVERSITY

Student project, Shillington (2017)